Messaging Strategy & Copywriting

Upgrade Your Messaging Strategy to Attract the Right Clients

Feeling overwhelmed trying to craft a message that truly reflects your coaching business? Let’s change that.

Messaging Strategy

Expert Copywriting

Web, Email, and More

Struggling to connect with clients?

It’s hard to have an impact on people when you’re stressed and lost in your marketing.

You’re a master at connecting face-to-face, but it’s overwhelming coming up with promotional messaging that resonates.

The sad truth is, low audience engagement means you’re missing out on potential clients. Not to mention valuable time wasted spinning your wheels.

If you’re feeling lost trying to manage all your marketing, it’s time for clarity and a plan.

Make a greater impact with communication that reflects you

Connect confidently and grow your client base with comprehensive messaging.

It’s time to showcase your expertise with a crystal clear message — so you can help more people who need it.

With updated website pages, emails, bios, and more, your potential clients will finally understand exactly how you help.

You can breathe easy with copywriting that’s true to you.

Creating coaching copywriting that deeply resonates? Struggle. Bus.

Hi, I’m Chloe! 👋🏻 I know what it feels like when you love what you do, but your marketing doesn’t feel like a true reflection of you.

Expert Messaging Strategies
My clients have seen higher engagement and revenue through effective messaging, including a +250% organic traffic, +700% CTR, and 4x email sales.

Countless Brands Transformed
In my 15+ years of advertising and marketing, I’ve helped great brands, coaches, and service providers to connect with their customers and clients more deeply with expert copywriting.

Simple Steps to Transform Your Messaging

  • Book a Discovery Call

    We’ll discuss your coaching copywriting needs.

  • Approve a Marketing Plan

    I’ll create a comprehensive strategy for your coaching business.

  • Get Upgraded Messaging

    Receive effective messaging for your website, emails, and more. 

View Services
Editor & Publisher of Wine & Spirits Magazine

“Chloe far exceeded our expectations at W&S… to bring our marketing and sales efforts to a new level.

Her creative use of digital communication tools is impressive, and helped us boost our sales significantly during her tenure here.”

— Joshua Greene, Publisher & Editor of Wine & Spirits Magazine

Your messaging affects your impact

I’m here to bring you clarity and connection. 

When you’re an online coach or service provider dedicated to helping people, you need to communicate effectively with potential clients. It’s frustrating when your message doesn’t resonate, and overwhelming trying to manage all your marketing channels yourself. As a copywriter for coaches, I’ll help you create a clear, strategic messaging plan that truly reflects your services and connects with your ideal clients. With upgraded messaging, you’ll not only reach more people but have a greater impact on your clients and community. 

Portfolio & Results

  • Sommsation homepage messaging

    Website Messaging

    Raised engagement and return visits

  • Website Messaging

    Shared unique brand story

  • Example of wine website copy

    Website Copy

    Connected with a target audience

  • Example of wine email copy

    Sales Email

    Increased engagement and product sales

  • Newsletter Email

    Newsletter Email

    Lifted click rates and website traffic

  • Newsletter Email

    Drove engagement and site traffic

  • Sample SEO Optimized Blog Post

    SEO Blog

    Increased web traffic and reach

  • SEO Blog

    Increased organic visitors

  • Landing page for Winelikes App

    Landing Page Copy

    Increasing customer conversions.

  • Opt-In + Ebook

    Grew email list and purchases

View More Work
  • Wine & Spirits Magazine

    “Chloe far exceeded our expectations at W&S, combining technical expertise with strong communication skills to bring our marketing and sales efforts to a new level.

    Her creative use of digital communication tools is impressive, and helped us boost our sales significantly during her tenure here.”

    Joshua Greene
    Wine & Spirits Magazine

  • No Wine Snobs!

    “It was hard to find a writer, but your experience, knowledge for wine, and amazing writing style made us book the project. Content was better than what we expected, great ideas! We loved how low maintenance and easy to work with you were.”

    No Wine Snobs

  • “Very professional from day one. Incredibly reliable. It would be very difficult for any Ai to compare. The consistency in tone, the language, etc, would not be possible with an Ai source.”

    Wally’s Wine & Spirits

  • Testimonial from Sharon

    “Your dedication to the details really was helpful in you getting to know me, so that you could guide me toward a more successful result.

    Your follow up and quick turnaround was amazing and what you came back with was spot on and very, very helpful.”

    Sharon Charny Woschitz
    SJC Wine, LLC

  • Winelikes logo

    “Chloe was tasked to review the Winelikes App marketing materials and apply them to our website's overall messaging. She brought us ideas that we had never thought of to help increase engagement on our site. She also has a great grasp on keywords in order to make sure our site can easily be SEO optimized.”

    Jeff Gillis
    Winelikes.com